July 1, 2013 -- VanillaPlus -- George Malim, Editor -- Guavus, a provider of big data analytics solutions for the communications and media industry, has announced the acquisition of Pipeline, a market leader in the cable industry for collecting, analysing and mediating IPDR (Internet Protocol Detailed Records) data to understand bandwidth consumption and network activity.
With this acquisition, Guavus plans to become the first big data analytics solutions company to provide Multiple System Operators (MSOs) with a comprehensive view of their networks, services, devices and subscribers as they evolve their product offerings, improve the customer experience and drive new revenues. Created by Applied Broadband, R&D specialists in broadband network architectures and software systems, Pipeline is currently licenced by seven of the top ten MSOs in North America as the IPDR solution for millions of broadband cable subscribers.
“As broadband networks continue to expand in terms of scale, complexity, and supported services – from 100+ Mbps speeds and business offerings to streaming video and home automation – a sea of new intelligence can now be derived by listening to the network in more holistic and powerful ways,” said Jason Schnitzer, founder and principal of Applied Broadband. “Clearly, the time for cable big data is now and Guavus is uniquely positioned to take IPDR to the next level by incorporating Pipeline into their comprehensive analytics solutions to deliver even more business value for MSOs.”